Online Marketing & Campaigning

With +18 years of experience in creative online marketing and multiple awards, I offer conceptual and strategic advice, design and implementation for campaigns, landing pages and other touchpoints in your sales funnel.

Funnel Planning &
User Journeys

I have implemented +250 campaigns for automotive, consumer, medical, energy and startups: on Facebook, Instagram, LinkedIn, in the Google Display Network and Display Banner.

I plan the user transfer to your landing pages or the shop area and design retargeting measures for successful conversion.

Concept & Strategy

I plan campaigns holistically. Using existing components such as design guidelines or the existing digital ecosystem – or create new design styles.

During the process I optimize ads and landing pages and support you on creation and processes.

Design & Implementation

I design with Adobe Creative Cloud and Sketch and coordinate everything with stakeholders via MS Teams, Miro or Google Drive: user journeys, touch points, main ideas, campaign visuals, stills and video ads.

I create the ad sets (for example in the Fb Creative Hub) and support the setup of the campaign management.

Skills & services

Strategy

I advise you on the creation of user journeys, touch points and creative ideas for integrated communication

Art & Creative Direction

Conception of campaign ideas, claims, key visuals and ad sets including marketing-appropriate copies.

Design & Umsetzung

Creation of ads for display, social media and email campaigns: HTML, videos, 2D animations and stills.

Websites & Landingpages

UX concept, UI design and prototypes for conversion optimization, retargeting and customer acquisition.

4 U 24/7

I work agilely via MS Teams, Slack, Miro and Google Docs with stakeholders, marketers and agencies.
For individual advice and optimal cooperation, also on site!

★ Diploma in communication design
★ Google Marketing by Squared Online
★ Facebook Deepdive by OMR
★ All services from a single source
★,In time, in budget